This week’s musings, reflections and observations about travel affiliate marketing… 1. I think if as a travel affiliate or travel supplier you are unclear about your customers’ expectations and reactions when visiting your website, then you should read Akamai Technologies’ new ‘2 Seconds’ study. According to the study, which was conducted by Forrester Consulting on […]
Tag Archives: Building Websites
New iPerceptions Hospitality Report Provides Travel Affiliates with Actionable Intelligence
August 12, 2009 – 10:03 am
If you are a travel affiliate that specializes in marketing hotels and resorts, according to iPerceptions, you’re missing-out on a lot of potential bookings. In its just-released Hospitality Industry Report Q2 2009, iPerceptions says that hotel/resort focused websites miss sizeable opportunities to convert ‘lookers’ into ‘bookers’, as on average, while on a hospitality related website, […]