Viewing Archives for Category: Airfare Affiliate Programs

This week’s musings, reflections and observations about travel affiliate marketing… 1. I think if as a travel affiliate or travel supplier you are unclear about your customers’ expectations and reactions when visiting your website, then you should read Akamai Technologies’ new ‘2 Seconds’ study. According to the study, which was conducted by Forrester Consulting on [...]

This week’s musings, reflections and observations about travel affiliate marketing… 1. I think that Jet Blue’s abrupt halt of their ‘All You Can Jet’ travel pass promotion some 2 days earlier than originally planned underscores my observation noted in last week’s column that this was a brilliant approach to “…stimulating consumer demand in the face [...]

Airline executives from around the world continue to paint a gloomy picture for their industry’s short- to medium-term prospects.  If you are a travel affiliate or a travel program manager with an affiliate network, you may want to take notice, for the airline industry’s plunging traffic and airfares could hold positive news for the travel [...]

Virgin Atlantic Airways (VS), arguably one of the most ardent airline supporters of the travel affiliate channel, has reinforced its commitment to U.S. based travel affiliates by announcing a new commission bonus program.  Effective immediately through June 22, 2009, Virgin Atlantic will pay an additional 2.5% – 3% commission or $25 (whichever is greater) on [...]

This week’s musings, reflections and observations… 1. Despite the profundity of bad news about the travel industry, I continue to think that the industry’s financial woes present unprecedented opportunities for the travel affiliate channel to establish itself as a strong and valuable partner for travel suppliers worldwide (see item number 5 in my May 11th [...]

The pet travel niche keeps growing, and that’s very good news for travel affiliates.  A new airline, Pet Airways, is set to begin its scheduled “pawssenger” service on July 14th, and the travel affiliate channel is a key element of their distribution strategy. TravelDividends wrote about the growing travel affiliate sales opportunities in the pet [...]

Question: What do British Airways, Avis Car Rental, Expedia, Carnival Cruise Line, Funjet, InterContinental Hotels, Occidental Hotels, and RIU Hotels and Resorts have in common?  Answer: Each travel supplier has a significant amount of distressed inventory, and all look to their travel affiliate partners to help offload it. Read any travel industry newswire, visit any [...]

Delta Air Lines (DL) stunned some folks in the travel and travel affiliate marketing industries on May 6th when it announced that they would pay a special 10% commission on all flights and fare classes on bookings made by June 30th for travel through December 15th, 2009 from New York City area airports to Mexico, [...]